Our Research and Case Studies

The VPN space is arguably one of the most competitive verticals online. Entrenched players dominate the space and leave little to no room for new entrants. With a combination of data driven PR and content marketing Blue Tree was able to help facilitate massive organic growth.  This client now stands as one of the premium…

Owning a business is complicated, but that doesn’t mean every aspect of it needs to be. Setting up a professional website and all of the other branding necessities are easier than ever before, and functions like email, analytics, and record keeping can be synced to work together seamlessly. As one of the most important parts…

If you’re building a website, it’s best to do it right from the outset. Not only does that ensure security and compliance with industry or government regulations, it will save you money on maintenance. Before embarking on your web building activities, we want to ease your mind by providing an overview of cost by website…

If you have a business or hobby without a digital platform, you’re way behind the times. These days, it seems like everyone and their mother has a website. But, how does your Aunt Alice afford such a sleek design to show off her now-thriving online book shop? Most likely, she did it with one of…

Website design has become more complicated over the years, leading to an increase in the size of the websites you design. This can make the websites you design load slow and have poor usability. Helpful Pointers for Your Web Design Access to the Internet has reached the most distant parts of the earth. In some…

In April of 2020, QuirkTools.com – and its flagship product Screenfly – merged with BlueTree.ai. Given the overlap of audience and customers between QuirkTools.com and Blue Tree, we merged the teams, management, products, services, and codebase on both sites so that we could dedicate all our time and energy into making Blue Tree the best…

Working with Google is a bit of a black box. It’s difficult to know what is working and why certain websites move up or down in the results. One of the most common questions that new SEOs have is: how can I increase my Google ranking? While the answer itself isn’t that straightforward we can…

Lately, everyone’s been talking about “outreach marketing”… But very few people are talking about what it is, or how to do it. In this post, I’m going to lay out our entire B2B outreach marketing process step by step. I’ll include the exact email templates we used to land huge media mentions and grow the…

Software as a Service, otherwise known as SaaS, is one of the fastest growing business models as it attracts new entrepreneurs and wily veterans. With the internet comes a staggering amount of options for building a business. Inside each of those business models are dozens of options and strategies for pricing and obtaining customers. SaaS…

Software as a Service, or SaaS, is an industry that is gaining all sorts of media attention. Essentially, it is a new, streamlined way to deliver software to organizations both large and small. A third-party provider makes a variety of apps available to businesses that can be accessed over the Internet. SaaS basically is one…

The Internet is pervasive in modern life, and search engines are an enormous part of that pervasiveness… “Google” has gone from being a noun to a verb, with people suggesting that you “Google” something several times a day. If you want to know more about a news headline, you “Google” it. If you’re shopping for…